{"id":4113,"date":"2026-01-30T11:07:35","date_gmt":"2026-01-30T10:07:35","guid":{"rendered":"https:\/\/ruthlayus.com\/propostas-de-valor\/"},"modified":"2026-03-16T14:11:50","modified_gmt":"2026-03-16T13:11:50","slug":"propostas-de-valor","status":"publish","type":"page","link":"https:\/\/ruthlayus.com\/gl\/propostas-de-valor\/","title":{"rendered":"Propostas de valor"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4113\" class=\"elementor elementor-4113 elementor-3759\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6aaaa76 e-flex e-con-boxed e-con e-parent\" data-id=\"6aaaa76\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-01f91b2 e-con-full e-flex e-con e-child\" data-id=\"01f91b2\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66638eb elementor-widget elementor-widget-heading\" data-id=\"66638eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Propostas de valor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d023817 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"d023817\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2435e0e e-flex e-con-boxed e-con e-parent\" data-id=\"2435e0e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aa4f7a5 e-con-full e-flex e-con e-child\" data-id=\"aa4f7a5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-cfb2e4c e-con-full e-flex e-con e-child\" data-id=\"cfb2e4c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-1130092 e-con-full e-flex e-con e-child\" data-id=\"1130092\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-c1ade17 e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"c1ade17\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd1f6c2 elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"dd1f6c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Xesti\u00f3n estrat\u00e9xica de proxectos de localizaci\u00f3n<\/h3><p class=\"elementor-image-box-description\">Os meus co\u00f1ecementos da metodolox\u00eda <strong>PMP<\/strong> e sobre <strong>transformaci\u00f3n dixital <\/strong>perm\u00edtenme xestionar proxectos de alta complexidade, integrando soluci\u00f3ns tecnol\u00f3xicas de vangarda, para liderar equipos de alto rendemento que garantan unha mellora continua. <br \/><br \/>Converto a complexidade operativa en resultados medibles. O meu obxectivo \u00e9 asegurar unha calidade impecable e unha coordinaci\u00f3n flu\u00edda para que a voz de organizaci\u00f3ns globais se perciba con autenticidade no mercado local.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76009ae e-con-full elementor-hidden-mobile e-flex elementor-invisible e-con e-child\" data-id=\"76009ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bfa3b37 e-con-full e-flex e-con e-child\" data-id=\"bfa3b37\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-03572dd e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"03572dd\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;animation&quot;:&quot;fadeInLeft&quot;}\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-31c5fe3 e-con-full e-flex e-con e-child\" data-id=\"31c5fe3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2cd87d4 elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"2cd87d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Traduci\u00f3n e posicionamento local<\/h3><p class=\"elementor-image-box-description\">A mi\u00f1a vocaci\u00f3n \u00e9 axudar \u00e1s empresas a conectar co seu p\u00fablico obxectivo dirix\u00edndose a el no seu propio idioma (sexa <strong>galego<\/strong> ou <strong>castel\u00e1n<\/strong>) dun xeito que soe natural e aut\u00e9ntico mediante unha <strong>traduci\u00f3n de ingl\u00e9s <\/strong>profesional e de calidade. <br \/><br \/>Cada vez son m\u00e1is as empresas que se dan de conta de que <strong>investir <\/strong>nunha boa traduci\u00f3n \u00e9 unha maneira de asegurarse beneficios grazas a unha <strong>maior captaci\u00f3n e fidelizaci\u00f3n <\/strong>de clientes; porque non hai mellor maneira de chegarlles ao coraz\u00f3n \u00e1s persoas que <strong>a trav\u00e9s do seu propio idioma<\/strong>. <br \/><br \/>Esta \u00e9 a filosof\u00eda que apliquei en proxectos para instituci\u00f3ns e empresas de sectores moi variados, como <strong>Eroski, Repsol, Kutxabank ou EnerGalicia<\/strong>, para lograr que a s\u00faa mensaxe resoe con forza no noso \u00e1mbito local.<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e27ed81 e-con-full e-flex e-con e-child\" data-id=\"e27ed81\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-94a7df1 e-con-full e-flex e-con e-child\" data-id=\"94a7df1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2e39551 elementor-vertical-align-top elementor-widget elementor-widget-image-box\" data-id=\"2e39551\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Docencia, divulgaci\u00f3n e comunidade<\/h3><p class=\"elementor-image-box-description\">A mi\u00f1a traxectoria na localizaci\u00f3n complem\u00e9ntase cun compromiso por compartir co\u00f1ecementos no \u00e1mbito acad\u00e9mico e profesional. Entendo o ensino como o f\u00edo condutor necesario para seguir elevando os est\u00e1ndares da nosa industria. <br \/><br \/>    \u2022 <strong>Docencia universitaria: <\/strong>Profesora no grao de traduci\u00f3n e comunicaci\u00f3n do <strong>CESUGA<\/strong>, conectando a formaci\u00f3n acad\u00e9mica coas esixencias reais e actuais do mercado global.  <br \/><br \/>    \u2022 <strong>Divulgaci\u00f3n acad\u00e9mica<\/strong>: Colaborei coa Universidade de Vigo impartindo obradoiros e conferencias sobre transcreaci\u00f3n, o poder da localizaci\u00f3n e o potencial do mercado galego na era dixital.   <br \/><br \/>    \u2022 <strong>Outras colaboraci\u00f3ns<\/strong>: Da man da <strong>Asociaci\u00f3n Galega de Profesionais da Traduci\u00f3n e Interpretaci\u00f3n <\/strong>(AGPTI), participei como relatora en encontros e foros (como o <strong>Culturgal<\/strong>) compartindo desde experiencias t\u00e9cnicas sobre xesti\u00f3n con follas de c\u00e1lculo ata os retos creativos de traducir ao galego unha obra ic\u00f3nica como a <em>Gu\u00eda do autostopista gal\u00e1ctico.<\/em><\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-967839f e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"967839f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[],&quot;animation&quot;:&quot;fadeInRight&quot;}\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f698986 e-flex e-con-boxed e-con e-parent\" data-id=\"f698986\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-643607f e-flex e-con-boxed e-con e-child\" data-id=\"643607f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5aa2019 e-flex e-con-boxed e-con e-child\" data-id=\"5aa2019\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f2d5939 e-con-full e-flex e-con e-child\" data-id=\"f2d5939\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9f9e2a6 elementor-widget elementor-widget-heading\" data-id=\"9f9e2a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Falamos do teu proxecto?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be1231a elementor-widget elementor-widget-text-editor\" data-id=\"be1231a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Se buscas levar a t\u00faa mensaxe global ao coraz\u00f3n da t\u00faa audiencia local con precisi\u00f3n t\u00e9cnica e autenticidade, estou aqu\u00ed para axudarte. C\u00f3ntame a t\u00faa idea e comecemos a colaborar. <\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ee4e979 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ee4e979\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-95d8f58 e-flex e-con-boxed e-con e-child\" data-id=\"95d8f58\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-088a58e e-con-full e-flex e-con e-child\" data-id=\"088a58e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fe24d3d elementor-align-center elementor-widget elementor-widget-button\" data-id=\"fe24d3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/ruthlayus.com\/gl\/contacto\/\" title=\"Contactar\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contactar<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Propostas de valor Xesti\u00f3n estrat\u00e9xica de proxectos de localizaci\u00f3n Os meus co\u00f1ecementos da metodolox\u00eda PMP e sobre transformaci\u00f3n dixital perm\u00edtenme xestionar proxectos de alta complexidade, integrando soluci\u00f3ns tecnol\u00f3xicas de vangarda, para liderar equipos de alto rendemento que garantan unha mellora continua. Converto a complexidade operativa en resultados medibles. O meu obxectivo \u00e9 asegurar unha calidade [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"disabled","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-4113","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/pages\/4113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/comments?post=4113"}],"version-history":[{"count":14,"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/pages\/4113\/revisions"}],"predecessor-version":[{"id":4306,"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/pages\/4113\/revisions\/4306"}],"wp:attachment":[{"href":"https:\/\/ruthlayus.com\/gl\/wp-json\/wp\/v2\/media?parent=4113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}